I've seen Noko Jeans links floating around for a few years but always thought they were some sort of joke. Apparently not. Clicking through to the website shows candid video and images from the DPRK. Every time I see video from there it reminds me of China in the mid 80's. The whole enterprise is odd/fascinating and could easily be mistaken for an art project.

HELLO IT'S Noko Jeans! from Noko Jeans on Vimeo.